We talk a lot on our blog about how to promote your book once it’s been published.
There’s a good reason for this. So many authors spend months and years working very hard on completing and publishing a book.
But their downfall is actually selling their book.
When it doesn’t sell, they think there must be something wrong with the book itself; the quality of the writing, the planning of the plotline, the believability of the characters.
But it’s likely to be none of these things.
There’s usually only one reason a book doesn’t sell:
Bad promotion.