Imagine if Krispy Kreme introduced a new and amazingly flavoured donut.
But didn’t tell anyone about it.
You went into the shop, browsed the menu, and went ahead and ordered your favourite flavour, the one you always buy. You had no idea that triple-chocolate-pecan-caramel-with-sprinkles flavour even existed. It’s not that you didn’t want to try it…
….you just didn’t know it was there.
It’s the same with your book.
You may make the mistake of thinking it’s enough just to have your book listed and for sale on Amazon. But unless you put in some effort to promote it, no one will know it’s there.
So how do you go about marketing your book?